Fitglow Beauty | Lip Colour Serum in 'Be' Soft Warm Nude by Fitglow Beauty shop Lip Serum at Elle and Willow

Lip Colour Serum - Be - Soft Warm Nude Hydrating Lip Gloss

$39.00 USD

Lip Colour Serum - Be - Soft Warm Nude Hydrating Lip Gloss

Plant-Powered Hydrating Lip Serum for Fuller, Softer, Plumper Lips

$39.00 USD
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In stock
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Grounded in botanics, tinted for the moment.

Fitglow Beauty Lip Colour Serum in Be is a lip gloss balm hybrid, delivering soft, warm nude pigment alongside nourishing serum care for moisturized, smoother-looking lips.

Fitglow Beauty Lip Serum with Balm-Like Comfort

Feather-light and non-sticky, it melts into lips with a velvety comfort that feels as nourishing as it looks. This skincare-with-colour formula pairs cocoa butter and botanical oils with a semi-sheer wash of gloss colour, bringing softness and easy shine to your everyday ritual.

Lip Colour Serum Key Ingredients

The brand’s highlighted ingredients bring conditioning care to this soft, glossy formula.

  • Shea butter: Helps soften and condition lips for a supple feel.
  • Pomegranate sterols: Help maintain moisture and comfortable wear.
  • Vegetable collagen: Helps lips look smoother and feel moisturized.
  • Vitamin E: Complements the formula’s nourishing oils and butters.
  • Beetroot: Adds a moisturizing botanical element to the blend.

Lip Colour Serum in Be Benefits

  • Hybrid lip gloss: Combines the shine of a gloss, the comfort of a balm, and the conditioning feel of a lip serum in one.
  • Semi-sheer colour: A soft warm nude shade adds buildable, wearable everyday colour.
  • Velvety comfort: Deeply conditioning wear feels lightweight and non-sticky.
  • Cruelty-free colour: A nourishing lip colour serum made with botanical oils and butters.

Give your lips both colour and care with a warm nude finish that slips easily into your everyday ritual.

Features & Details
  • Gluten-free
  • Eco-friendly
  • Non-toxic
  • Natural ingredients
  • Cruelty-free
  • Good for Sensitive skin
  • Paraben-free
  • Organic
  • All-natural ingredients
  • Non-GMO
  • Doe-foot wand applicator
  • Good for Sensitive Skin
  • Good for All skin types
  • For all skin tones
  • Light skin tones
  • Medium skin tones
  • Cafe skin tones
  • No Synthetic Fragrances
Natural Ingredient List

Key Ingredients:

  • Shea butter
  • Vegetable Collagen
  • Sunflower seed oil
  • Coconut oil
  • Shea butter
  • Cocoa butter
  • Vegetable Collagen
  • Castor oil
  • Beeswax (Cera Alba)

Full Ingredients List:
Butyrospermum Parkii (Shea Butter)*, Cocos Nucifera (Coconut) Oil*, Helianthus Annus (Sunflower) Seed Oil*, Ricinus Communis (Castor) Seed Oil*, Vegetable Collagen, Copernicia Cerifera (Carnauba) Wax, Punica Granatum (Pomegranate) Sterols, Beta Vulgaris Rubra (Beet Root) Cera Alba (Beeswax)*, Theobroma Cacao (Cocoa) Seed Butter*, Curcuma longa (Turmeric) Root Powder, Helianthus Annuus (Sunflower) Seed Oil & Lecithin & Yeast

How to Use

Apply anytime your lips are craving moisture and need a soft wash of color.

Why we love Fitglow Beauty

Founded in 2014, Fitglow Beauty is a plant-powered, evidence-based beauty brand on a mission to prove that clean formulas and real results aren't mutually exclusive. Made in the USA, every product is meticulously crafted using potent botanical extracts, biomimetic technology, and nourishing ingredients that work in harmony with your skin — not against it. Free from harmful fillers and synthetic shortcuts, Fitglow delivers visible, lasting results for a radiant, healthy-looking complexion you can feel good about.

Fitglow Beauty | Lip Colour Serum in 'Be' Soft Warm Nude by Fitglow Beauty shop Lip Serum at Elle and Willow
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