Fitglow Beauty | Plum Lash Primer by Fitglow Beauty shop Eyelash Primer at Elle and Willow

Plum Lash Primer & Mascara - Black-Brown - Botanical Volume Boost

$25.00 USD
Plum Lash Primer & Mascara - Black-Brown - Botanical Volume Boost
Fitglow Beauty

Plum Lash Primer & Mascara - Black-Brown - Botanical Volume Boost

Nourish and Lift Lashes With a Soft Plum-Brown 2-n-1 Botanical Primer

$25.00 USD
Shipping calculated at checkout.
In stock
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Plant-Based
Cruelty-Free
Clean Ingredients

Grounded in botanics, tinted for the moment.

A lash primer that does double duty — this vegan, plum-hued formula conditions and volumizes from root to tip, so your lashes look fuller before mascara even touches them.

Plum Lash Primer Benefits

  • Plant-powered conditioning with Lupine Protein, Bamboo Extract, and Horsetail Plant Extract to strengthen follicles and prevent breakage
  • Clump-free volumizing lift that primes lashes for amplified mascara payoff or wears beautifully alone for a soft, natural plum look
  • Seamless plum tint blends into dark lashes without a grey cast, unlike white primers that are hard to cover
  • Vegan, cruelty-free, and silicone-free — clean beauty formulated with certified organic ingredients including Cloudberry and Castor Oil
  • Wear alone or with mascara — the soft plum-brown tint gives natural definition on its own, or primes lashes for amplified color payoff underneath your favorite mascara

Add it to your routine for lashes that are stronger, softer, and ready for anything.

Features & Details
  • Silicone-free
  • Non-GMO
  • Eco-friendly
  • Cruelty-free
  • Vegan
  • Phthalate-free
  • Paraben-free
  • Hourglass Brush
  • Straight Brush
  • Good for Sensitive Skin
  • Good for All skin types
  • For all skin tones
  • Fragrance-free
Natural Ingredient List

Key Ingredients:

  • Cloudberry Seed Oil

Full Ingredients List:
*Hordeum Vulgare (Barley) Stem Water, Aqua (Water), *Bambusa Arundinacea Stem Extract (Bamboo) Stem Extract, Lupinus Albus (Lupin) Seed Extract, *Equisetum Arvense (Horsetail Plant) Extract, Glyceryl Stearate, Cetearyl Alcohol (Plant Source), Caprylic / Capric Triglyceride, Oleic / Linoleic / Linolenic Polyglycerides, Pullulan (Plant Source), Sucrose Palmitate (Plant Source), Glyceryl Caprylate, *Ricinus Communis (Castor) Seed Oil, Magnesium Aluminum (Clay) Silicate, Acacia Senegal Gum, Glyceryl Rosinate (Plant Source), Potassium Palmitoyl Hydrolyzed Wheat Protein, Sodium Stearoyl Lactylate, Pentylene Glycol, Xanthan Gum, Glycerin, Helianthus Annuus Seed Oil (Helianthus Annuus (Sunflower) Seed Oil, Magnolia Officinalis Bark Extract, Lecithin, Citric Acid, Rubus Chamaemorus (Cloudberry) Fruit Extract, Dehydroacetic Acid, Sodium Benzoate, Potassium Sorbate, Tocopherol, Ascorbyl Palmitate, May Contain: CI 77491 (Iron Oxides), CI 77891 (Titanium Dioxide) , CI 77499 (Iron Oxides), CI 77861 (Tin Oxide) CI 77510 (Ferric Ferrocyanide) *CERTIFIED ORGANIC INGREDIENTS
How to Use

Wiggle brush starting at root of lash line and sweep upward. Build as desired. Wear alone for natural plum brown eyelashes or underneath your favorite Mascara.
Why We Love The Brand

Founded in 2014, Fitglow Beauty is a plant-powered, evidence-based beauty brand on a mission to prove that clean formulas and real results aren't mutually exclusive. Made in the USA, every product is meticulously crafted using potent botanical extracts, biomimetic technology, and nourishing ingredients that work in harmony with your skin — not against it. Free from harmful fillers and synthetic shortcuts, Fitglow delivers visible, lasting results for a radiant, healthy-looking complexion you can feel good about.
Fitglow Beauty | Plum Lash Primer by Fitglow Beauty shop Eyelash Primer at Elle and Willow
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BOTANICALLY FORMULATED

Clean Ingredients

PERFECT FOR SENSITIVE SKIN

Cruelty-free

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